"perfume is the art that makes memory speak" - Francis Kurkdjian


Creed – Vetiver Geranium

Posted on February 23rd, by What Men Should Smell Like in A - F, My Collection, Woods. 7 comments

Vetiver has been one of my favourite perfume notes for many years. Personal highlights from my collection include Chanel’s smoky Sycomore, The Different Company’s salty Sel de Vetiver, Christian Dior’s coffee-infused Vetiver, Frederic Malle’s Parisian Vetiver Extraordinaire and Guerlain’s archetypal Vetiver. I could go on listing more. When I heard Creed was launching a new vetiver fragrance to join its existing Original Vetiver, my interest was perked. Vetiver Geranium is part of Creed’s recently launched Acqua Originale collection, a series of five fragrances that have the freshness and radiance of eau de cologne with the tenacity of a more concentrated eau de parfum. Each fragrance is a short and focused essay, exploring raw materials gathered from around the world by Master Perfumer, Olivier Creed. The island of Java, one of the perfumer’s favourite destinations in Indonesia, inspired Vetiver Geranium. I was introduced to the Acqua Originale fragrances by Erwin Creed who was in Sydney for the collection’s Australian launch in December. As the son of Olivier Creed, Erwin is pegged to take over the family business when his father retires, placing him seventh in a family line of perfumers since Creed was established in 1760. Although his training to become a Master Perfumer continues, … Read More »


Creed – Aberdeen Lavander

Posted on February 18th, by What Men Should Smell Like in A - F, My Collection, Woods. No Comments

Master Perfumer Olivier Creed’s latest collection is described as a “living fragrance journal of countless globetrotting journeys with the fine art of perfumery as the narrative.” The Acqua Originale fragrances cover a broad geography, going below the mineral rich soil of Tuscany where iris bulbs are rooted, to colourful and fragrant flowerbeds in Southern India. The new collection captures the soul of the perfume’s raw materials in a modern and expressive way, quite different from Creed’s more classically structured main collection. Aberdeen Lavander sits apart from the other Acqua Originale fragrances because it involves a sense of time travel. The fragrance is tributed to one of Creed’s esteemed 19th century patrons, the British monarch Queen Victoria. The Scottish Highlands were a favourite retreat of the Queen, and with this location in mind, Olivier Creed created a fragrance very much of Queen Victoria’s era. Aberdeen Lavander is a fougere fragrance featuring the calming scent of lavender with patchouli, a fashionable smell in Victorian England. The fougere name came from an innovative cocktail of refreshing eau de cologne, geranium, woods and coumarin, which formed the basis of Paul Parquet’s Fougere Royale in 1882. Since Parquet’s time, the fougere accord has been the … Read More »


Guerlain – Santal Royal

Posted on February 2nd, by What Men Should Smell Like in G - L, Oriental, Woods. 4 comments

Santal Royal is one of Guerlain’s latest offerings and as the name suggests, it is an olfactory homage to sandalwood. Over millennia, sandalwood has been the substance of perfume legends. In Eastern cultures it is honoured with sacred reverence. Early Sankrit texts give accounts of fragrant sandalwood paste adorning the bodies of gods, kings and lovers. For Guerlain, Exoticism and mythic stories of love have been constant influences. After a modern system of trade was established with the East, 19th century perfumer Aimé Guerlain used Indian sandalwood oil in his abstract creation, Jicky. At the birth of Art Deco, Jacques Guerlain tributed Shalimar to the tragic love story of Moghul Emperor Shah Jahan. Later that century, Jean-Paul Guerlain authored Samsara, a name inspired by the Eastern philosophy of life and death. Originally Samsara was created for Guerlain’s muse, Decia de Powell, who requested a bespoke perfume using sandalwood and jasmine. The original formula contained an unprecedented 30% of sandalwood oil. Researching for his book, Perfume Legends, author Michael Edwards interviewed Sylvaine Delacourte who was Jean-Paul Guerlain’s assistant at the time. She recalled, “Sandalwood is one of Guerlain’s favourite materials. For as long as I have worked for him, he has told me … Read More »


Bottega Veneta – Essence Aromatique

Posted on January 13th, by What Men Should Smell Like in A - F, Floral, My Collection, Oriental. No Comments

Bottega Veneta is one of the more discreet Italian brands, which hangs on the periphery of fashion without too much noise. Founded in 1966, the Venetian atelier developed a reputation with connoisseurs for making meticulously crafted leathergoods. Bottega Veneta’s global expansion didn’t take place until 2001 when the Gucci Group purchased the company and Tomas Maier was appointed Creative Director. Maier helped expand Bottega Veneta from being a niche luxury brand that few people knew to an international luxury brand with boutiques all over the world. With the product offer expanding to include shoes and ready-to-wear, accessories and jewellery, the launch of perfumes was inevitable. After dipping a toe in the market with a small collaboration with L’Artisan Parfumeur making home fragrances, Bottega Veneta partnered with Coty and in 2011 the brand launched its first signature fragrance for women, Bottega Veneta Eau de Parfum. Robertet perfumer Michael Almairac worked on this project and he has been the brand’s preferred perfumer to date. Last year he returned to Bottega Veneta and composed Essence Aromatique. Even though he is not the only perfumer Bottega Veneta has worked with over the past four years, the brand’s olfactive signature has clearly emerged – Bottega … Read More »


Podcast Interview with Perfumer Supply House: WondAROMA Episode 5

Posted on January 11th, by What Men Should Smell Like in A Scented Blog. 2 comments

Normally I am the one asking the questions during interviews and for a change I am on the receiving end. My first post for 2015 is a link to a podcast I am featured in. Christine Daley from US-based Perfumer Supply House has published an interview with me as part of her podcast series of talks with different people in the world of perfume. Below is a little bit of background on our conversation and what you can expect to hear in this podcast.

The reason I started writing a perfume blog was to learn more about perfumery as I had an interest in becoming a perfumer. I don’t really see myself as a perfumer at this stage. Maybe I am a scent designer? There is a lot of weight that comes with the title of perfumer. Usually these professionals have followed a more traditional path, learning their craft under the tutelage of a master perfumer or completing studies with a recognised and respected perfume school such as ISIPCA in Versailles. Although I have completed some basic training, a majority of my learning has come from my own experimentation with raw materials, trying to copy existing perfumes to discover how they are composed, … Read More »




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